The Future of Clothes
What will people be wearing 20 years from now? Five years from now? Six months from now? Futurist Joseph Coates ponders the future of clothing styles, reflecting on both how our current fashions came to be, and where they are headed. Coates emphasizes that social trends, marketing, status, politics, religion, globalization, climate, technical innovation (zippers, synthetic fabrics, color-fast dyes) and even health concerns are drivers of fashion change, and that new factors such as the Internet, mass customization and global warming will also play a role in what we'll be wearing tomorrow.