Internet Users are Online More, Consuming Other Media Less
Over 60% of Internet users polled in a recent BURST! Media survey are spending more time online... and less time watching TV, or reading newspapers or magazines.
Nearly 88% said they were spending as much or more time online now as they did the year before. Yet over 30% said their consumption of television, newspapers and magazines declined over the same period. However, nearly 40% of those surveyed spend the same amount of time reading and watching TV as before.
Source: eMarketer
Nearly 88% said they were spending as much or more time online now as they did the year before. Yet over 30% said their consumption of television, newspapers and magazines declined over the same period. However, nearly 40% of those surveyed spend the same amount of time reading and watching TV as before.
Source: eMarketer
posted by Brian on
5/16/2005
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